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kevincjonas
Every second, more than an hour of video is added to YouTube. How many of these hours of content feature sleepy kittens? Never enough. The numbers are growing with social media every year and there seems to be no tapering off. One element in particular is the use of smartphone photos and videos. Marketers know that...
If you're working on a corporate piece, where do you start? Do you lather on and on about your credentials? People don’t care about your credentials. Sure, they are interested to know you’re a leader in your profession but can you ease their pain? Many times when creating your company landing page video you may...
Creating an engaging promotional video, either it’s a commercial bumper or a longer social video, is not an art. It’s a craft that can be taught and learned. In this article, we review 11 psychology-based tricks that commercial producers use to create attention-grabbing videos. This list is applicable to live-action video and animation alike. If...