How to Develop an Effective Storyboard for Your Business Video Storyboarding is an important step in the process of creating a successful video for your business. It allows you to plan out the visuals, determine the structure of the piece, and ensure that everything runs smoothly when it comes time to shoot. Developing an effective...

Corporate videos have been making a surge every year in online dominance since 2008 86% of businesses rely on video as a marketing tool (wyzowl) If you don’t have a marketing video on your site, you are the minority. This means that only 14% of businesses are not using video this could mean because their...

Video Producer versus DIY   The age old dilemma pay for quality versus DIY ( Do it Yourself )? You’re on a budget and hey it looks easy enough from what you’ve seen on TV or YouTube… or anywhere on the internet. Keep this in mind, who shot and edited that video? Technology has brought...

The Cost of Video Production: What to Consider   The cost of video production has always been a mystery. Doesn’t matter whether you run your own shop or are the marketing manager for a large corporation. Everyone has budgets to honor and sometimes the first question is ” How much for a video?” Like buying...

Video content has rapidly increased across the internet over recent years. In particular, unboxing and how-to videos appear to be two of the most popular styles of video. But why is this? What makes these two styles so well received?  Unboxing Videos If you have no idea what unboxing videos are, the name says it...

How many revisions in video production process should I receive?  This is a great question and it really comes down to speaking with the production company you’re interviewing to get that number. You get 2 rounds of revisions at each stage of the process with most video production companies. Normally, if the video is longer than five minutes you’ll...

What is involved in video production? There are 3 major components that determine the cost of a video and they’re all encompassed under what it takes to produce a video. Here are the key components that are involved in video production process; Pre-production; discussing the strategy and planning of the video Script writing is 90%...

How much should you pay for a 2 minute video? 2 minute videos start around $1,500. For motion graphics videos / animated videos add an additional $550. The budget you’re working with determines the type of video you can expect. A modest budget of $1,000. or less will probably not get you what you are...

Why do clients appear to change their minds?   The answer can seem pretty simple. Clients changed their mind because they’re paying the bill. Yeah, that’s funny until the whole thing becomes real and then it’s regrettable. In our umpteen years of experience we find it clients change their mind when not all the requirements...

How long does it take to finish a project? It depends on the length and complexity of the video, we’re used to working with tight deadlines and most projects take between 2 and 3 weeks. We’ve done many quick turn-around presentations. We burn the midnight oil for our customers. Some practice the art of illusion ...